Subscription-based apps are among the most tightly regulated by app stores. This framework imposes strict rules that deeply influence mobile app design. When in-app purchase becomes mandatory As soon as a subscription grants access to digital content or services, in-app purchases are required. This also applies to apps built on existing websites. What stores actually … Read more
The 30% commission taken by Apple and Google is often reduced to a single number. In practice, its effects go far beyond accounting. This commission directly influences product choices, positioning and sometimes even the viability of a mobile app. An immediate impact on pricing structure Taking 30% from each transaction forces a rethink of user-facing … Read more
The in-app purchase rule is often perceived as an unfair or punitive constraint. However, it follows a very clear logic from Apple and Google’s perspective. Full control over financial flows App stores aim to centralize payments made within applications. Any digital service or content consumed in an app must go through their payment systems. This … Read more
Google Play is often presented as the easier alternative to the App Store. In reality, constraints do exist, but they take a different form. Where Apple relies on visible human review, Google mostly uses automated systems, with their own limitations. A largely automated review process Most Google Play checks are automated. Permissions, data access, declarations … Read more
Publishing an app on the App Store is often seen as the final step of a project. In reality, it is a structural constraint that should be considered much earlier. Apple does not simply check whether an app works. The platform enforces editorial, technical and economic rules that directly shape what makes sense to build. … Read more